ECOMMERCE LAUNCH
Ticona, a global supplier of engineering
thermoplastics, has started up the initial phase of its e-commerce site, Buy
Ticona Direct. Accessed from the company's web site, www.ticona.com, it allows
U.S. customers to place orders, view open orders and their order history,
reprint key documents, and request changes in orders.
Buy Ticona Direct will be expanded to
include European, Canadian and Latin American customers in the near future.
Future releases will also include many new functions, such as the ability to
check payables and status against rebates, support for consignment and bulk
shipment customers, and the means to do returns and generate letters of
certification online.
The site, a fully configured e-business
function, allows for personalized service. For instance, Ticona Customer Service
Repre sentatives will walk customers through the site the first time. They will
explain features, help set up passwords and advise customers on which site
functions will best meet their needs. In addition to on-line help screens, site
users can access three levels of help off-line. They can speak to customer
service representatives, to subject matter experts, or to an information
technology help desk.
Ticona will also be part of Omnexus.com, an
alliance between BASF, Bayer, Dow, DuPont, and Ticona/Celanese AG.
For more information, contact
Patricia Asbaty at 908-598-4348, Judy Bennett-Keating at 908-598-4382, or visit
their website at www.ticona.com.
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