Lucite Design Competition

Lucite International, owner of LuciteLux™, is inviting U.S. and Canada-based designers and students to create a contemporary handbag using its beautiful range of materials. The handbag design competition celebrates 75 years of the iconic brand that has helped shape the 21st century, and been the inspiration for a recent museum exhibition of more than 175 jewel-like Lucite® vintage bags, which first appeared on the arms of celebrities in the 1950s.

Simon Ellis, business director for LuciteLux in North America said, “It’s very exciting for us that Lucite has been catapulted into the limelight as a key fashion trend this year. Many of the young designers working with our product will not have made the connection with the brand’s 75-year heritage, after seeing Caryn Scheidt’s personal collection of more than 360 vintage handbags we came up with the idea of the competition. Our hope is that by encouraging designers to revisit these beautiful creations, we will inspire a new dimension of handbag design thinking. It will be interesting to see where the creative process takes them with Lucite acrylic.”

The competition is easy to enter online at www.lucitelux.com, and runs through October 29, 2010. The winner will receive a grand prize of $5,000., with two runner-up prizes of $1,000. each. Prototypes of the winning designs may be made and exhibited along side Caryn Scheidt’s personal collection of Lucite vintage handbags at a further exhibition in New York City in 2011.

For more information, about LuciteLux visit: www.lucitelux.com.